If you are a seasoned advertiser, you would certainly not argue to agree on the fact that the costs of mainstream advertising channels like newspapers and broadcast have skyrocketed in the past few years. This has compelled most advertisers to look for alternative, cost-effective modes of advertising.
Today, there are several means of cost-efficient yet effective forms of advertising. One such is the car wraps advertising. The key reason why this advertising turns out to be a profitable venture for any small or medium sized business is that it helps the advertiser to achieve their marketing goals in a cost-effective manner. There is no doubt about the fact that car wraps incur reduced expenses and are really effective when you want to complement your marketing or branding strategies.
If you are considering Car Wraps Advertising to support your brand's promotional activities, then you will only be pleased to know that the expenses are a lot less and it can effectively reach a larger section of your target group than many other modes of marketing or advertising.
In metro cities like Mumbai, Delhi, Kolkata or Bangalore, it is a common sight to see rickshaws plying the roads for small errands. In such cities, Rickshaw Advertising is also an emerging trend. Tac helmet -wheeler vehicles cover different parts of the city in a single day and thus, they are an effective channel to advertise or promote and do not cost an astronomical amount to the advertiser.
In a highly populated city like Mumbai or Delhi, different brands are heavily relying on car wraps advertising which essentially involves wrapping a fleet of cars with brand images, messages and graphics. Certainly, such a form of advertising helps marketers to reduce their advertising bills as opposed to the expensive methods of having a billboard space hired or creating a TVC or even a radio. One can imagine that even if one car is wrapped with an arresting message or graphics wrap, then it will work wonders for the brand since it screams aloud to the target audience which compels them to place one call to the brand or simply visit the brand's website. This is certainly a big achievement for the marketer.
In the recent times, human banners are also extensively used to impart the brand's message to a group of people. A Human Banner in Delhi is a common sight to spot. Human banners are a sort of direct
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